British sports nutrition, started by two triathletes in 1994
With OSOBFuels the squad on match days, through its Hong Kong distributor Streamline Sports.
HIGH5 makes sports nutrition for endurance athletes, including energy gels, drinks, bars and gummies, ZERO electrolyte tablets, and recovery and protein products. It was started in 1994 by two British triathletes who wanted to make products they felt were missing from the market.
The company is based in Leicestershire, England, and was bought by Associated British Foods in 2017. It provides on-course nutrition at more than 500 races and events around the world.
In Hong Kong, HIGH5 is distributed exclusively by Streamline Sports, which sells the range online and supplies local sports shops and clubs.
